Top of the Game // New Era for TITAN

Since 1920. Since 2010.
From one era of Titans to the next.
All hoop. All day.

An intersection of legacy, culture, and the love for the game that only grows stronger with each generation, TITAN partners with New Era to celebrate the iconic 59Fifty silhouette’s 70th anniversary and create a product that redefines what it means to wear your passion.

Driven by the FLOTG spirit and the community it inspires, this collaboration celebrates the rich histories of both brands - with unifying pieces that connect fans, players, and anyone who keeps the game top of mind.

New Era x TITAN 70th Anniversary 9Forty Snapback Cap

The first piece from TITAN and New Era’s first-ever collaboration comes to us with a premium, soft material in a blend of cream and one of TITAN’s signature hues, oxblood.

The brand's iconic snapback cap features a striking two-tone design, highlighted by an embroidered TITAN logo wordmark and ‘22’ lightning pin at the front. A subtle nod to both brands' legacies, the 1920-2010 graphic on the side references their founding years, while TITAN’s FLOTG mantra completes the look at the back.

59FIFTY New Era x Titan 70th Anniversary Cap

Draped in TITAN’s signature oxblood hue with hints of gold, New Era’s iconic 59FIFTY cap arrives with a soft, suede-like material and features a classic TITAN expression which reads ‘All Hoop, All Day’, paired with the classic TITAN logo and and a ‘22’ lightning pin.

On the right, it showcases New Era’s special 70th Anniversary embroidered patch, while the brand’s signature flag logo completes the cap’s refined design.

At the back, a tonal ‘For Love of the Game’ embroidery proudly reflects TITAN’s core brand mantra, while a gold thread graphic adds a final touch of luxury and distinction.

The New Era x TITAN 9Forty Snapback Cap will exclusively drop on the TITAN App, while the New Era x TITAN 59Fifty Cap will be offered exclusively at select New Era locations and on neweracap.ph.
If you haven’t yet, click the here to download the TITAN App and sign up to become a TITAN Member.