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United For The Love // TITAN and Jordan Brand Present First-Ever Collaboration

Posted by TITAN on

Inspired by His Airness’ relentless desire to compete and win, the @jumpman23 x @titan_22 collaboration is a tribute to the game and the culture around it.

 

Jordan and TITAN. A sanctuary for the game in Manila, both on-court and off. From the Greatest Ever and from the home of the world’s most unique passion for hoops - working together to grow the future of basketball culture.

CULTURAL TIES

 

Basketball is TITAN’s lifeblood. Jordan Brand is creating the future of basketball culture. Together, the two brands celebrate MJ’s global impact on the game and TITAN’s 10-year anniversary with two landmark silhouettes - the Air Jordan XX3 and the Air Jordan XXXV. Each continues the legacy of an icon and intros Jordan Brand to a new generation seeking a bold aesthetic like never before.

 

UNITED FOR THE LOVE

 

The iconic XX3, along with its innovative use of technology, craftsmanship and materials in its time, perfectly represents what TITAN finds most inspiring about the man and the brand: an unmatched ferocity and a sophistication equaled by no other.

 

On the other hand, the latest Jordan Brand signature game shoe, the Air Jordan XXXV, represents the ultimate expression of pinnacle basketball performance. TITAN is committed to championing Jordan Brand’s innovation agenda, and continues to be an active participant in shaping the future of the game.

TIME FOR TAKEOFF

 

It’s been twelve years. Twelve years since the XX3s first landed this side of the world. Twelve years since it set the bar, disrupted the norm, and elevated the game to heights never reached before. Today, it finally makes a special return - this time embodying TITAN’s unwavering desire to grow the culture and continue the movement that the XX3s ignited, all while staying true to the game-changing silhouette’s defining elements.

The game is changed, again.

 

IT’S IN THE DNA

 

TITAN’s collaboration with @jumpman23 is the representation of working together towards a common goal: to grow the future of the game by championing the pinnacle of basketball performance. That mission is reflected in TITAN’s own take on Jordan Brand’s innovative flagship performer. Bright crimson hits, gold accents, the subtle shard pattern that nods to TITAN’s iconic Lightning Fist logo, and all the makings of a premium, top-tier basketball sneaker.

For the Love.

For the Future.